{"id":2161,"date":"2023-08-13T12:00:31","date_gmt":"2023-08-13T12:00:31","guid":{"rendered":"https:\/\/studio-360.be\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/"},"modified":"2023-08-13T12:00:31","modified_gmt":"2023-08-13T12:00:31","slug":"case-retailer-ondergoed-en-accessoires","status":"publish","type":"post","link":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/","title":{"rendered":"CASE: Retailer ondergoed en accessoires"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Comment de nouveaux packshots et images de mannequins pour une marque de sous-v\u00eatements ont permis de doubler les ventes et d&rsquo;augmenter fortement le taux de conversion.<\/p>\n","protected":false},"author":1,"featured_media":2146,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"tpl-full-width.php","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[31,34],"class_list":["post-2161","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe","tag-blog","tag-cas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Studio360 - Case : new packshots double underwear sales<\/title>\n<meta name=\"description\" content=\"Comment de nouveaux packshots et images de mannequins pour une marque de sous-v\u00eatements ont permis de doubler les ventes et d&#039;augmenter fortement le taux de conversion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comment les packshots de sous-v\u00eatements ont doubl\u00e9 les ventes\" \/>\n<meta property=\"og:description\" content=\"Un leader belge du march\u00e9 des sous-v\u00eatements souhaitait am\u00e9liorer ses performances sur des places de march\u00e9 telles que Bol.com et Zalando, mais ne disposait pas d&#039;images de qualit\u00e9 de ses produits. Studio360 a cr\u00e9\u00e9 des packshots coh\u00e9rents, des images de mod\u00e8les et des images anim\u00e9es pour montrer clairement la coupe et la qualit\u00e9. R\u00e9sultat : un doublement des ventes en un mois et une forte augmentation de la conversion - sans r\u00e9duction de prix.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/\" \/>\n<meta property=\"og:site_name\" content=\"Studio360\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=100080489683325\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-13T12:00:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/05\/Packshot-ondergoed-case-4-e1677669559995.png\" \/>\n<meta name=\"author\" content=\"Jeroen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jeroen\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/\"},\"author\":{\"name\":\"Jeroen\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#\\\/schema\\\/person\\\/3e3d82f100a729aab13e42b5005bc47f\"},\"headline\":\"CASE: Retailer ondergoed en accessoires\",\"datePublished\":\"2023-08-13T12:00:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/\"},\"wordCount\":5,\"publisher\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/studio-360.be\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Packshot-ondergoed-case-4-e1677669559995.png\",\"keywords\":[\"blog\",\"cas\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/\",\"url\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/\",\"name\":\"Studio360 - Case : new packshots double underwear sales\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/studio-360.be\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Packshot-ondergoed-case-4-e1677669559995.png\",\"datePublished\":\"2023-08-13T12:00:31+00:00\",\"description\":\"Comment de nouveaux packshots et images de mannequins pour une marque de sous-v\u00eatements ont permis de doubler les ventes et d'augmenter fortement le taux de conversion.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#primaryimage\",\"url\":\"https:\\\/\\\/studio-360.be\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Packshot-ondergoed-case-4-e1677669559995.png\",\"contentUrl\":\"https:\\\/\\\/studio-360.be\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Packshot-ondergoed-case-4-e1677669559995.png\",\"width\":795,\"height\":663,\"caption\":\"packshot de sous-v\u00eatements diff\u00e9rents angles, diff\u00e9rents mod\u00e8les\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/2023\\\/08\\\/13\\\/case-retailer-ondergoed-en-accessoires\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CASE: Retailer ondergoed en accessoires\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/\",\"name\":\"Studio360\",\"description\":\"Productfotografie\",\"publisher\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#organization\",\"name\":\"Studio-360\",\"url\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/studio-360.be\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/cropped-imageedit_0_6220048745-150x150-1.png\",\"contentUrl\":\"https:\\\/\\\/studio-360.be\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/cropped-imageedit_0_6220048745-150x150-1.png\",\"width\":512,\"height\":512,\"caption\":\"Studio-360\"},\"image\":{\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/profile.php?id=100080489683325\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/studio360be\\\/\",\"https:\\\/\\\/www.instagram.com\\\/studio360.be\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/#\\\/schema\\\/person\\\/3e3d82f100a729aab13e42b5005bc47f\",\"name\":\"Jeroen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bda27958b4ff524bc6cdf5ec157b7c18045b3709156a0524d294308bf39b7da0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bda27958b4ff524bc6cdf5ec157b7c18045b3709156a0524d294308bf39b7da0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bda27958b4ff524bc6cdf5ec157b7c18045b3709156a0524d294308bf39b7da0?s=96&d=mm&r=g\",\"caption\":\"Jeroen\"},\"url\":\"https:\\\/\\\/studio-360.be\\\/fr\\\/author\\\/jeroen\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Studio360 - Case : new packshots double underwear sales","description":"Comment de nouveaux packshots et images de mannequins pour une marque de sous-v\u00eatements ont permis de doubler les ventes et d'augmenter fortement le taux de conversion.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/","og_locale":"fr_FR","og_type":"article","og_title":"Comment les packshots de sous-v\u00eatements ont doubl\u00e9 les ventes","og_description":"Un leader belge du march\u00e9 des sous-v\u00eatements souhaitait am\u00e9liorer ses performances sur des places de march\u00e9 telles que Bol.com et Zalando, mais ne disposait pas d'images de qualit\u00e9 de ses produits. Studio360 a cr\u00e9\u00e9 des packshots coh\u00e9rents, des images de mod\u00e8les et des images anim\u00e9es pour montrer clairement la coupe et la qualit\u00e9. R\u00e9sultat : un doublement des ventes en un mois et une forte augmentation de la conversion - sans r\u00e9duction de prix.","og_url":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/","og_site_name":"Studio360","article_publisher":"https:\/\/www.facebook.com\/profile.php?id=100080489683325","article_published_time":"2023-08-13T12:00:31+00:00","og_image":[{"url":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/05\/Packshot-ondergoed-case-4-e1677669559995.png","type":"","width":"","height":""}],"author":"Jeroen","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Jeroen"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#article","isPartOf":{"@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/"},"author":{"name":"Jeroen","@id":"https:\/\/studio-360.be\/fr\/#\/schema\/person\/3e3d82f100a729aab13e42b5005bc47f"},"headline":"CASE: Retailer ondergoed en accessoires","datePublished":"2023-08-13T12:00:31+00:00","mainEntityOfPage":{"@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/"},"wordCount":5,"publisher":{"@id":"https:\/\/studio-360.be\/fr\/#organization"},"image":{"@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#primaryimage"},"thumbnailUrl":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/05\/Packshot-ondergoed-case-4-e1677669559995.png","keywords":["blog","cas"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/","url":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/","name":"Studio360 - Case : new packshots double underwear sales","isPartOf":{"@id":"https:\/\/studio-360.be\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#primaryimage"},"image":{"@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#primaryimage"},"thumbnailUrl":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/05\/Packshot-ondergoed-case-4-e1677669559995.png","datePublished":"2023-08-13T12:00:31+00:00","description":"Comment de nouveaux packshots et images de mannequins pour une marque de sous-v\u00eatements ont permis de doubler les ventes et d'augmenter fortement le taux de conversion.","breadcrumb":{"@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#primaryimage","url":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/05\/Packshot-ondergoed-case-4-e1677669559995.png","contentUrl":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/05\/Packshot-ondergoed-case-4-e1677669559995.png","width":795,"height":663,"caption":"packshot de sous-v\u00eatements diff\u00e9rents angles, diff\u00e9rents mod\u00e8les"},{"@type":"BreadcrumbList","@id":"https:\/\/studio-360.be\/fr\/2023\/08\/13\/case-retailer-ondergoed-en-accessoires\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/studio-360.be\/fr\/"},{"@type":"ListItem","position":2,"name":"CASE: Retailer ondergoed en accessoires"}]},{"@type":"WebSite","@id":"https:\/\/studio-360.be\/fr\/#website","url":"https:\/\/studio-360.be\/fr\/","name":"Studio360","description":"Productfotografie","publisher":{"@id":"https:\/\/studio-360.be\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/studio-360.be\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/studio-360.be\/fr\/#organization","name":"Studio-360","url":"https:\/\/studio-360.be\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/studio-360.be\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/03\/cropped-imageedit_0_6220048745-150x150-1.png","contentUrl":"https:\/\/studio-360.be\/wp-content\/uploads\/2026\/03\/cropped-imageedit_0_6220048745-150x150-1.png","width":512,"height":512,"caption":"Studio-360"},"image":{"@id":"https:\/\/studio-360.be\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/profile.php?id=100080489683325","https:\/\/www.linkedin.com\/company\/studio360be\/","https:\/\/www.instagram.com\/studio360.be\/"]},{"@type":"Person","@id":"https:\/\/studio-360.be\/fr\/#\/schema\/person\/3e3d82f100a729aab13e42b5005bc47f","name":"Jeroen","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/bda27958b4ff524bc6cdf5ec157b7c18045b3709156a0524d294308bf39b7da0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/bda27958b4ff524bc6cdf5ec157b7c18045b3709156a0524d294308bf39b7da0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bda27958b4ff524bc6cdf5ec157b7c18045b3709156a0524d294308bf39b7da0?s=96&d=mm&r=g","caption":"Jeroen"},"url":"https:\/\/studio-360.be\/fr\/author\/jeroen\/"}]}},"_links":{"self":[{"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/posts\/2161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/comments?post=2161"}],"version-history":[{"count":0,"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/posts\/2161\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/media\/2146"}],"wp:attachment":[{"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/media?parent=2161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/categories?post=2161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/studio-360.be\/fr\/wp-json\/wp\/v2\/tags?post=2161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}