newsroom & blog.
Blog en newsroom

Should I stay or should I go?

Let’s take a look at some of the reasons where the way you present your products has an impact on staying or going

  1. 2 out of 3 consumers will leave an online shop if not enough relevant product datais given.
  2. Impersonal content. Maak een verschil op je webshop. If you are a multi-brand retailer, don't just use the images you get from the different brands (which do NOT match), but connect them to your brand. Be the stylist/curator of your brand!
  3. Slow loading times (aka heavy images) make people leave in seconds. High res images are beautiful but are way too heavy for a webshop. 72dpi and 1080 x 1080 is more than enough.
  4. Too many pictures. Yes – we are visually driven. No – we don’t need a cacophony of images in all shapes and sizes hurled at us on a webshop. In terms of webshops, we advise consistency and calmness. Use fewer but larger pictures, think of canvas sizes and sizing grids and discuss these topics when (re)designing your webshop.
  5. Mobile. More and more customers shop on their mobile devices – make your webshop mobile-friendly!

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Er zijn natuurlijk nog meer redenen waarom consumenten een site skippen - maar als je al rekening met bovenstaande houdt, zul je het verschil in conversie voelen!

About studio360

studio360 is the one-stop studio for product & packshot photography. Need a video? No problem. We produce any kind of business boosting visual product content. Our team photographs and edits free-standing 2D or 360° spins of your products, regardless of your industry.

Nathalie: +32 489 30 08 49

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